Exploring the transformation of Chinese lamps: Can you change?
A light, a cup of tea, a poem, and the romantic taste of ancient times are re-emerging as a life complex in the busy crowds of modern cities. Along with the strengthening of China's national strength, the return of traditional culture has arrived, and all the Chinese elements have become popular objects, as well as lighting.
From the up-and-coming to the present, the rise of Chinese lamps heralds the advent of a new era. More and more Chinese elements are beginning to be integrated into the lighting design, making Chinese lamps have lighting with Western elements such as crystal lamps and European lamps. The strength of the court to resist. The vigorous development of Chinese-style lamps is certainly good, but the road to its development is not smooth, and the worries that emerge from the back are anxious. As the so-called workers want to do their best, they must first sharpen their tools. At this stage, we don’t have to talk about whether the Chinese-style lamps will crown the king in the future. What should be discussed is how the Chinese-style lamps should cultivate their internal strengths and thus achieve their extraordinary market. Competitiveness.
Cutting off the low end is not a bad thing. Zou Jinming, the founder of Mingmufang Chinese-style lamps, has always been fascinated by Chinese classical culture. Since the establishment of Mingmufang for many years, Zou Jinming’s greatest feeling is that Chinese classical lamps have been loved by more and more Chinese people. In the process of rapid growth of the Chinese lamp market, many problems have followed. For this, Zou Jinming, who has been in the Chinese-style lamp market for many years, is quite touched. He said that the big strange thing in the domestic lighting industry is that no matter which field will have low-end fake products, the popular Chinese lights are naturally not lost. We can complain about the chaos in the lighting industry and the lack of supervision; we can also blame some manufacturers for being unscrupulous, only for profit. But after the shelling, the chaos still remains. The reason is because the domestic lighting industry lacks the doers, too many companies are under the banner of quality experts, but do some opportunistic things, so how can the market not be disturbed?
Zou Jinming told reporters: Chinese lamps are not luxury consumer goods. The future development of Chinese lamps in the industry has long been asserted. Taking the popular route is an important trend in the development of Chinese lamps, but many people mistakenly think that price is in exchange for the market. The best way, this is obviously wrong. It is true that if Chinese lamps are to be fully flowered in the lighting market, their prices will inevitably follow the line of people. However, the crux of the market is that many companies are too anxious to deal with the relationship between price and quality, in order to win the market at the expense of quality. compromise. This kind of short-sighted behavior not only makes dealers not buy, but consumers will not buy it.
Some people may come out to argue that the Chinese-style lamps are still in the stage of survival. When the enterprise has not solved the problem of food and clothing, it is impossible to force the manufacturers to have noble sentiments to think about the industry. Indeed, existence is the reason, the low-end counterfeit products in the Chinese-style lamp market fully prove that this market is still immature. But the reason can not be used as an excuse, the gentleman must do something, because letting the market flood is an extremely dangerous behavior. Imagine that letting the low-end products unrestricted price killing will make the company's profits more and more thin, resulting in unguaranteed product quality, after-sales guarantees can not be fulfilled, consumer confidence is frustrated, the market is being more and more chaotic until it is in trouble, this series The vicious circle is slamming the door of the development of Chinese lamps. It is undeniable that the transition is an urgent topic for the Chinese lamp industry.
There will be pain in the transformation, and there will be only a dead end in the transformation. Enterprises should wait for the initiative to change, and then upgrade before the industry reshuffle, so that enterprises can avoid the bad luck that is eliminated by the market, and also strive for the sound development of the entire Chinese-style lamp industry. time. It is understood that Mingmufang has cut off all low-end product production projects, specializing in the research and development and production of high-end products. Zou Jinming pointed out that Chinese lamps are different from other lighting products. They have strong conceptual attributes and cultural attributes. Chinese-style lamps produced using low-end materials cannot carry the cultural connotation of Chinese lamps, nor can they reflect the conceptual value of Chinese lamps.
Therefore, it is very necessary to cut off the low-end counterfeit products and clear the development environment for the market. In the future, Chinese-style lamp companies must have a pragmatic attitude of development and do not make opportunistic things. But without standard constraints, it is obviously unrealistic to completely make enterprises ethical self-discipline. The government must have the courage to reform, introduce industry standards, and guide and supervise the sound operation of the market. Large enterprises should also take responsibility to take the lead in guiding the development of the Chinese-style lamp industry, thereby eliminating low-end products and completing the transformation.
Eletric Pump,High Pressure Pump,Water Pump,Electric Jet Pump
Water Pump ,Self-priming Pump,Co., Ltd. , http://www.bospump.com