Standard fastener companies leveraging e-commerce innovation marketing model

In recent years, China’s standard parts industry has been constantly optimized and developed, but traditional sales channels can hardly break the deadlock in the foreign capital monopoly market, thereby limiting its development. In 2012, the development of China’s sub-commerce was in a period of rapid development, and standard parts were used as traditional industries. Engage with the new economy, new technologies and the Internet. At present, most companies implement new channels for online transactions through e-commerce channels and explore the development model of “e-commerce+professional companies+small manufacturing”. In industrially developed countries, the development of standard parts is more important, especially the standard parts of moulds. Because the mold is a product formed by the tool. Mold standard parts can play a role in ensuring the quality of industrial products. As China's economy has entered a stable period, the industrial structure has been gradually optimized, and the quality requirements for industrial products have become higher and higher. This has led to higher and higher requirements for mold standard parts.

In recent years, the growth rate of the demand for standard parts in China is 5%-10%, and the demand for 2008 standard parts is 3.13 million tons, an increase of 9.5% year-on-year. Among them, the automobile industry is the largest user, followed by the maintenance of the industrial market and the construction industry, and then electronics industry. In order to stimulate domestic demand, the government has introduced a number of policies to support manufacturing. In the government's 4 trillion yuan investment plan, the focus is on railways, highways, airports, power grids, and affordable housing infrastructure. The most direct benefit is the equipment manufacturing industry. This will greatly stimulate the demand for standard parts. In particular, the demand for high-strength standard parts with 16-30mm specifications ≥10.9 will increase rapidly. In addition, the development of the aviation industry has also played a strong supporting role in the demand for standard parts. For example, the Boeing Company plans to add 3,400 new aircrafts in the future. This data will bring new development and demand opportunities to the standard parts industry. Standard fastener enterprises, the trend of Internet development, innovative marketing models. "Workers must first sharpen their tools if they want to do good." Enterprises are the mainstay of development. It's easier said than done! If the failure of the transition will lead to a failure, but not transformation and upgrading, the road to enterprise development will sooner or later come to an end. In 2012, standard parts enterprises must first inspire their spirit, adhere to the road of development, and transition to “intensive, special, and special” intensive, production and service-oriented enterprises.